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Area
- Technology
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Year
- 2024
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Deliverables
- Communications strategy, content creation, publicity and media management
The retail sector walks a PR tightrope, with the ever-dwindling media pool viewing it as an industry that should be paying for coverage. We have consistently navigated this challenge, identifying angles and crafting content that lands. Where an angle doesn’t exist, we create it -- through data-rich stories, insightful industry views, or analysis of trends. We’ve done this for a range of retail clients -- from national retail chains to township e-tailers.
We have deep sector experience and specialist teams in the following areas: